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Criteo Technology Enables Counterfeiters to Market to Unsuspecting Buyers

I recently was hunting down the websites of knockoff firms that had stolen images from my employer, Mac Duggal. I tracked down one site in particular that includes dozens of stolen photos from our firm and other  top U.S. fashion designers. This site is a marketplace for Chinese manufacturers.


 
 

Time For a Check Up of Google Auto Complete Results For Your Brand?

Is there a page on your site that is showing up as the landing page for referred visitors from search engines surprisingly often? This was the case for MacDuggal.com. I was mystified as to why a post indicating the dates and location for our August fashion show was getting a lot of site entrant traffic. I could not understand why there was interest in finding information about the location and dates of a fashion show held 4 months ago.


 
 

Facebook Has Eviscerated The Influence of Brand Evangelists

The blogosphere has been filled recently with posts accusing Facebook of intentionally adjusting the EdgeRank algorithm to reduce views of brand Pages and incent organizations to spend more advertising dollars with them.


 
 

Should You Pay to Play On Facebook Via Promoted Posts?

Facebook logoIn order to force incent businesses to spend more advertising dollars with Facebook, the social media juggernaut is now offering an opportunity to sponsor posts inserted into users newsfeeds.


 
 

Fashion Marketing News: Homecoming Searches Surpass Prom

 
Homecoming Searches Trend UpwardHomecoming dress search trends
 
The fashion industry is an ever-changing world in which retailers need to stay on top of trends in order to be successful. Retailers flock to trade shows and fashion events taking mental notes to stay abreast. However, Google is sometimes an overlooked source of trend information.

 
 

Did A Competitor Move Up On Google Simply Via Facebook?

How do you move from the second to first page of Google search results? As far as I can tell, a competitor was able to do so simply via a massive increase in activity on Facebook. It seems as if this competitor moved to 6th from 14th on Google for a highly competitve term just by pumping up their interactions on Facebook.


 
 

How to Use Instagram For Your Business

instagram-logo

Instagram is an application that surely rings a bell for most of us tech and photo enthusiasts. It opens a new window of art and social interaction in a very interesting way. In this article, we will discuss how you can take advantage of Instagram in the business world for more success.

Instagram Craze and How it Works


 
 

Advanced Guest Post Prospecting Tips for Link Developers

Five effective and easy-to-uncover link building sources

Guest post prospecting for link developers is one of the most time-sucking parts of search engine optimization (SEO). For an SEO consultant, link building is part of the online marketing efforts for clients. However, it’s also one of the most difficult elements to master effectively.


 
 

Guest Posting - Are The SEO Benefits Diminishing?

Guest posting is widely recommended as one of the best white hat methods of manufacturing link authority. However, I suspect that the link authority passed by hyperlinks included in the "about the author" sections of guest posts may have already been diminished in value. Further, if this lessening of link authority has not already occurred, then it seems likely to occur in the future.


 
 

Is Google At Fault for Permitting Chinese Knock-Off Fashion Sites to Dominate Their Sponsored Ads?

homecome dress designed by Mac DuggalDo you know a teenage girl in the market for a homecoming dress? If so, warn her to be very wary of dress shopping online. The sponsored ads on both Google and Bing are completely dominated by Chinese knock-off sites. Given the prominent placements of the sponsored results, it is challenging to distinguish between the knock off sites in the sponsored results and the legitimate sites in the organic results.


 
 

About

Internet Marketing Remarks provides tips on SEO, PPC and other topics related to Internet marketing. Author Randy Pickard is a pioneer in Internet marketing and has been optimizing websites to rank well in search engines since 1996. He is also an avid bicycle rider who attempts to ride 200 outdoor miles per week, Chicago weather permitting.

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